Revitalizing the Visual Identity for Lake Union Ferry Co.
Lake Union Ferry Company
Located in Seattle, ORS Impact works alongside renowned social impact leaders, supporting their work to accomplish their missions. This set of 24 facilitation cards was created as a tool to help teams create more meaningful workshops, run more effective meetings, or find new ways to overcome group-related issues. Each card provides a different and practical participative activity that challenges participants by providing them with new and different ways to problem-solve. After studying the content, it became clear that a majority of the activities only require a few minutes of engagement. A design solution that complemented this fast-paced, group interaction made smart sense. The use of icons, and a straight-forward approach to the typogr identity came across as pedestrian friendly. walking the streets in and around the waterfront…At eye-level the city is littered with arts and concert posters plastered in alleyways and on brick walls . The aesthetic is spontaneous, unpolished,